SHOWCASES

AIS x Tanjai-D Network

Media Solutions:

Channel Marketing
  • Channel Expansion
  • Channel Activation

Media Solutions:

Marketing Communication
  • Local Media Network
All cases
Challenge
Expanding the number and quality of sales channels and points of contact for AIS, in terms of maximizing the number of stores, serves to increase competitiveness and can effectively reach the desired target audience, thus resulting in a steady growth in customers for the entire AIS system.
Solution
Convert the Tanjai-D network shop into an AIS shop that serves as a reseller for AIS SIM cards and provide services such as top-up to AIS customers in order to retain customers within the system. Additionally, the company increased brand visibility through the use of billboard advertising, banners, and in-store advertising in 2,000 stores located in 6 provinces throughout all the country’s regions.
All cases

Related cases